Business Growth Programme

15th Apr 2015 9:30am
Santry, Crowne Plaza Hotel Northwood

The ManagementWorks Business Growth Programme will help you to build your skills as a manager so that you can develop and grow a profitable and sustainable business. Using a proven combination of group workshops and one-to-one coaching, we will help you to take positive action and drive improvements in your business. This heavily subsidised high-impact programme is delivered by leading business coaching and training providers, ActionCOACH Business Coaching Ireland. 

Who should participate?

Owner Managers, Managing Directors, Business Development Managers and other members of the Senior Management Team who want to develop and grow a profitable and sustainable business. To-date, hundreds of business owners and managers from every industry and service sector have taken part in our programme. The Business Growth Programme is for those who want to drive their business on NOW. 

Objectives

Our programme is designed to improve your management capability, which will in turn improve your overall business performance. Our focus is on the daily, weekly and monthly activities that are key to developing and growing your business. Together with a group of similarly motivated business owners and managers, you will:

  • Further develop your management capability and business skills
  • Identify, understand and track the key numbers that will deliver your business success
  • Develop your sales and marketing expertise in order to increase sales and profits
  • Learn how to build and lead a highly motivated effective team who will look after your customers and build your business.

Throughout the six months of the programme, you will be given practical solutions that can be applied immediately to your business. You will have the support of a professional business coach. And you will share your learning journey with other business owners and managers who face similar challenges.

Programme Structure

There are three elements to this programme:

  1. Opening coaching session to review your current business performance and agree the objectives you would like to achieve from participating on the programme. This is a three-hour one-to-one session incorporating a company diagnostic.
  2. Six one-day workshops with a group of other owners and managers focusing on the following key areas for performance improvement: Financial Planning | Time Management | Sales & Marketing | Building a Successful Team | Systemising your Business | Customer Service
  3. Six hour-long one-to-one coaching sessions focused on delivering results for your business

During the one-day workshops (10am - 4pm), you will be given practical solutions that can be immediately applied to your business. You will have access to Business Coaching Ireland’s comprehensive library of world-class business tools and templates for use during this programme. The follow-up coaching sessions are used to ensure you make significant progress with respect to the specific challenges facing you and your business. You will complete a monthly focus sheet which clearly defines the top 3-4 goals to be achieved within the following 4 weeks.  Each coaching session lasts an hour and focuses on meeting these goals. 

Programme Outline

Opening Coaching Session: Business analysis and objective setting (Company Diagnostic)

Workshop 1: Financial Planning

  • Work out your break-even point and gross margin %.
  • Identify your highest and lowest gross margin products/services.
  • Work out your Equity and Working Capital.
  • Complete a monthly cash flow forecast and financial plan/dashboard focused on increasing   your sales and profits. 

Follow-up coaching session

Workshop 2: Time Management

  • Learn how to maximise the effectiveness of your time management.
  • Get the tools to understand both yourself and your team members’ current use of time.
  • Learn how to focus on and prioritise the most important tasks for your business.

Follow-up coaching session

Workshop 3: Sales and Marketing

  • You will be introduced to over 80 marketing strategies and will develop a marketing plan around the strategies that fit best with your business.
  • Focus on understanding your customer, define your specific target market, your Unique Selling Point, and ensure it is easy for your customers to buy from you.
  • Learn the Business Coaching Ireland 5 ways to increase sales and profits and how to apply these to your business.
  • Learn the key principles of selling and how to develop the appropriate sales tools and techniques required to increase your conversion rates.

Follow-up coaching session

Workshop 4: Building a Successful Team

  • Learn how to build an effective, highly motivated and customer focused team.
  • Understand the principles of becoming a great leader to inspire your team each and every day.
  • Learn how to recruit great people and lead them to run the business so that the SME owner can focus on working on the business rather than in the business.

Follow-up coaching session

Workshop 5: Systemising your Business

  • Understand the importance of having systems in place to run your business effectively.
  • You will be introduced to business structures that can be applied to your business.
  • Learn about concept of using systems (operations, people, and technology systems) for routine tasks in the business which will free up time for you to focus on management and planning.

Follow-up coaching session

Workshop 6: Customer Service

  • You will be introduced to key service concepts to improve customer satisfaction and ensure delivery and client fulfilment is optimised.
  • Learn how to develop customer loyalty so that your customers keep coming back, time after time.
  • Understand the value of really knowing your clients, and learn strategies to ensure they become loyal customers and raving fans.

Follow-up coaching session

What is the cost of the programme?

This heavily subsidised high impact programme is paid in 6 monthly installments of €300.

How do I find out more or secure a place on the programme?

We regularly host free half-day workshops on "Growing your Business" in locations throughout Ireland. For anyone considering participating in a six month programme, these workshops provide a great opportunity to meet with the trainers, coaches and members of the ManagementWorks team. The workshops also serve as a taster or preview of the programme. You will find one scheduled approximately four to six weeks in advance of each Business Growth Programme. It will typically be in the same venue as the main programme. If you miss this workshop, or the date doesn't suit, check the schedule for another workshop delivered by ActionCoach Business Coaching Ireland nearby. Click here to view the schedule and use the filter to select your county or neighbouring counties. 

For further information or to secure your place on the programme, please call Brian Colleran, Programme Development Manager, on 087 2928900 or email brian@managementworks.ie

 

“Having been self-employed for over 20 years, I have learned more in the last eight months on the ManagementWorks Programme with Business Coaching Ireland than I have in the previous 19 years in business. It is a fantastic course.” Kian Louet-Feisser, MD, Carlingford Oyster Company. 

“The programme has been invaluable for me. It has given me a framework to build on and a clearly defined way of how to move forward with my company.” Colm Gough, MD, Lets Furnish.

“I found the course very rewarding, motivating, interesting and well worth the time. It was also great to meet like-minded business people who also had the same issues in their business“. Noreen Whelan, MD, T.M.S.

“Sometimes challenging. Learned to implement so many small, simple changes so business runs more smoothly and profitably. Phone coaching great. Two extra staff employed since start of course. Enough said”. Jim Darcy, Blooms Florist.